What the heck are we doing here?

November 19th, 2009 at 10:13 PM  1 Comment

So first off, on behalf of all of us, I want to apologize for not being around much in the last couple of months. Things of have been busy for all of us. We’ve also been trying to sort out what we’re going to do with this project.

Most of you know, when the five principles of this site left Neowin back in July, we did so with the intent of starting a new site. But without getting into all the details… life got in the way. We really want to make the project successful, but we now see that we’ve been going about it in the wrong way.

The core idea behind founding TechVirtuoso was a sound one. Business IT people talking about business IT. Or as we say on the website “Enterprise technology for and by those who live it” … the elements we’ve laid out in the original charter for this site were good, but placed us in an area that is a bit too strict for what we could be doing.

Let’s face it, none of us are reporters. We’re IT people. Us trying to “report” on events in such a neutral and unbiased way as we’ve planned out, is not only difficult for us, but isn’t that interesting to you, the reader.

So this is what TechVirtuoso will be from this point forward. A place to talk about the projects we’re working on, ideas we have, concepts we’ve developed. When we find something we find interesting, we’ll talk about it, not feeling like we have to go out and “report” about news. When we started out on this project originally I was wrong in thinking that we needed to be structured in a way that produced unopinionated content… hearing the opinion of other IT people is exactly what we’re going to be about from this point forward.

Obviously, we need to talk about news, but why not do so in a way that allows us to show others about ourselves, and the things that interest us… instead of just being drones? When I think about what I’d want to see in a business IT site, it’s not just press releases and the latest buzzwords. I want to see how it’s going to help me do my job better. How it’s going to make my users happy — or really anger them. It would be much more interesting to others, to see how real IT people in other areas are actually using that technology.

From this point forward, we seek to turn this site into an “business IT lifestyle blog” … which also means talking about other non-enterprise things that we’re interested in.  None of us can go home from work and turn the IT world around us off. So we’re going to talk about all the IT around us, from the perspective of an IT professional. We live in a world where business IT features quickly make their way down to the consumer world, and vice versa.

So in addition to content, we’re going to be making a few other changes around here. The layout is going to get a facelift. We’ve also turned off our forums, because we’re not in the business of building those right now.

We hope that you enjoy the new TechVirtuoso. I know we’re going to enjoy creating it.

Michael Stanclift
Shane Pitman
Frank Owen
Don Smith
Eric Iles